DATA QUALITY DASHBOARD
This report focuses on the quality of data in the contact databases including Accounts, Contact and Leads. It creates an overview of contact permissions, basis information, social media profiles and keys for other tables.
EMAILS DASHBOARD
This report focuses on email submissions and gives an overview of the interaction creates like openings, clicks and website visits.
POSTED FORMS DASHBOARD
This report focuses on submitted forms, time of submission, how often they fail and how well the website with additional sites with specific forms, manage to get visitors to submit a form.
VISITS DASHBOARD
This report focuses on the pageviews, where they come from, how active the visitors are, how often and when a conversion takes place and gives an overview of the most important contact details on the website.
CAMPAIGNS DASHBOARD
This report focuses on interactions created by a campaign and measures the effect of different campaigns over time, especially with focus on email interactions, pageviews and submissions of forms and registrations.
AUTOMATION FLOW DASHBOARD
This report focuses on interactions created by an Automation Flow and measures the effect of different Automation Glows over time, especially with focus on email interactions, pageviews and submissions of forms and registrations.
MARKETING FUNNEL DASHBOARD
This report focuses on conversions (unknown visitors identified as contact persons) made on the website and gives an overview of how well the website performs and if the conversions are to contacts or leads.
PAID VS. OWNED MEDIA DASHBOARD
This report focuses on UTM tags for website visitors and gives an overview of which sources, media, campaigns and content create traffic and conversions.
This post is also available in: Danish
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