For A Fact is a consultancy and digital agency with a focus on sales and marketing departments.
We assist businesses with execution to leverage the value of data in the Microsoft tools they already use, enabling them to gain insights and make fact-based decisions in both their marketing and sales departments.
We originate from Microsoft’s partner network and have, since 2013, built a digital agency with a 100% focus on companies that utilise Microsoft technology in sales and marketing.
Our clients range from Danish companies to large Danish international enterprises, encompassing a mix of both B2B and B2C.
Our goal is simple: to ensure that your investment in sales and marketing technology provides you with visible results. We offer tailored advice and support to help you get the most out of the technology and opportunities available.
We create coherence between the digital strategy, implementation and execution.
Management consulting in sales and marketing around digital support and working in the Microsoft systems you already use.
We work both as a consultancy firm and a Microsoft partner – two business partners who are often separated.
We are technology-driven in our approach and understand how a company operates with a technology-driven sales and marketing department using CRM and marketing automation.
The focus is on leveraging technology to grow your business. We base our approach on the Microsoft systems you already use, ensuring that you choose the right CRM and marketing automation system tailored to your business needs.
Whether you are a small business selecting your first CRM system or a larger organisation already using Dynamics 365, we have insights into digital opportunities and know how to integrate them into your daily operations. You will have access to support and advice from experts who work daily with the same sales and marketing systems you use, ensuring a high level of knowledge for swift and effective support.
We assist with the right technology-driven approach for your specific type and size of business, which is then embedded into your underlying internal processes to ensure they are streamlined and efficient. From here, we support and help with lead generation, marketing automation, and sales optimisation, among other areas, either by providing sparring or executing specific tasks on your behalf.
We support business growth by ensuring that the digitalisation of your IT systems keeps pace as your company grows in terms of employees, customers, and revenue.
At A Fact, we ensure a consistent thread from digital strategy to implementation and its execution in daily tasks.
We operate based on a technology-driven framework, which you can learn more about here.
We unite two types of partners that are often separated: the Microsoft partner, who acts as a technological advisor, and an agency specialising in specific areas such as marketing automation, lead generation, graphic design, paid media, etc.
A Microsoft partner can advise on Microsoft’s sales or marketing systems from a technical perspective centred around data but does not typically work with paid advertising, lead generation, or customer acquisition. Conversely, most agencies often lack technical knowledge of Microsoft systems and are unfamiliar with how data should be used to generate insights within the systems and how that data can subsequently be utilised across both sales and marketing.
With the right guidance, businesses gain insight into which CRM solutions best complement their Microsoft Office 365 licence and how they can work with data and insights across the organisation. We then assist with implementation and execution.
A typical Microsoft partner knows a great deal about Dynamics 365 but may not necessarily understand how to integrate it with your marketing activities outside these systems. Conversely, an agency often knows nothing about Dynamics 365, and lead acquisition is not tailored to the company’s existing IT systems.
At A Fact, we bridge the gap between sales and marketing within the Microsoft systems you already use.
Our larger clients already use Dynamics 365 (Microsoft’s CRM system) in their sales department and wish to leverage the data and capabilities in their marketing department. We start by advising them on which marketing automation systems are best suited to their organisation and needs. Subsequently, we assist many of them in carrying out various marketing tasks.
We also have several companies as clients that have already chosen a marketing automation system for their Dynamics 365, often Microsoft Marketing (Customer Insights Journey) or ClickDimensions. A common characteristic of these companies is that they selected their marketing automation system through their Microsoft partner, but this partner is unable to assist them in working within the system, as illustrated in the model above.
For A Fact is the country’s largest ClickDimensions partner and also supports Microsoft Marketing.
We provide both training and support and execute digital marketing campaigns in Dynamics 365 and marketing automation for some of our large international clients.
The smaller customers are those who currently only have a Microsoft Office 365 licence. Either they are ready for their first CRM system and want to know which one best suits their needs,
Or they simply want help with marketing automation and sales optimisation and would like to understand how they can take advantage of the features available in Microsoft Office 365 that they are not yet using.
Acquiring new leads is presumably an ongoing process in your company? But two things in particular are worth considering: Are the leads inbound or outbound (read here to learn more about what this means), and how easy is it to work with them in your IT systems so that both sales and marketing have shared insights into status, data, and opportunities?
Are you or your company within one of the examples mentioned, then we can probably help you too? Otherwise, perhaps we can briefly advise you on what you should do.
Book 1 hour of free sparring here so we can have a chat about the possibilities and whether we are a match or not.
Did you know that companies can get a financial subsidy to implement CRM, marketing automation, sales optimization, etc.?
We can of course help you apply for this, both subsidies for advice (clarification of needs and choice of CRM system) and implementation.
Did you know that companies can get a financial subsidy to implement CRM, marketing automation, sales optimization, etc.?
We can of course help you apply for this, both subsidies for advice (clarification of needs and choice of CRM system) and implementation.
Gammel Køge Landevej 55
2500 Valby, Denmark
Tlf. +45 29 72 61 17
(Monday to Friday)
CVR: 40584943
2024 Copyright For A Fact
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